Hello, Bonjour, שלום

Anouck Gotlib, CEO of Belgian Boys, is on a mission to turn up the happy - one sweet moment at a time.

She leads a passionate team dedicated to growing more than just a revenue-driven business - creating joy for customers and spreading sweetness in people's lives.

About Anouck

Anouck was born in Antwerp, Belgium and studied Fashion Design before working at fashion houses including Zac Posen and Natan. A fortuitous seating arrangement on a plane ride from Belgium to New York put Anouck back in touch with Belgian Boys founder (and her eventual husband) Greg who was just launching the brand. Anouck spent long nights and weekends working to launch the brand before stepping away from fashion and into entrepreneurship full time.

Anouck and Greg live in Brooklyn, NY with their two sons who start most days with Belgian Boys mini pancakes.